In this Pitch Deck Teardown, we are exploring the slide deck that video analytics company Qortex used to secure a $10 million seed round. Qortex’s AI technology helps brands, media companies, and creators identify ideal ad insertion moments in videos to enhance engagement.
Without further delay, let’s delve into it.
We are seeking more distinctive pitch decks to analyze. If you wish to submit your own, here’s how you can do so.
Slides in this deck
Qortex has shared its 13-slide deck with its client list redacted.
The deck lacks a number of expected slides including “ask” or “use of funds” slides, a problem statement, go-to-market strategy, and business model or pricing slide, among others. Despite these omissions, the fact that the company successfully raised $10 million is a reminder that the deck is just one aspect of the fundraising process, with conversations and collateral outside of the deck also playing a crucial role.
The slide deck includes:
- Cover slide
- Mission statement
- Team slide
- Market size slide
- Interstitial slide: “Focus on the media sector”
- Solution slide
- Product slide
- Traction slide
- Future plans slide
- Advisers slide
- How it works slide
- Entry into connected TV space slide
- Clients
Positive Aspects
Despite the aforementioned shortcomings, Qortex’s deck has some commendable elements:
An Impressive Advisory Board
Qortex features a notable group of advisers, particularly from the media field including the former president of ABC Television and ABC Studios. This showcases Qortex’s access to valuable insights and strategic guidance from industry leaders
Slide 10 highlights the company’s strategic move in leveraging high-profile support for its vision, with seasoned startup advisers enriching this board.
Having access to a knowledgeable board can be a compelling advantage, demonstrating that the company has a network of experienced individuals to rely on for support.
Effective Visual Storytelling
Qortex adeptly uses video to illustrate its product’s capabilities, showcasing real-time audience engagement analysis and seamless ad integration. This visually demonstrates the product’s value and use cases.
Promising Market Growth
Qortex effectively presents the expanding global video analytics market, emphasizing the potential for lucrative opportunities in this space.
Potential Improvements
In addition to the missing slides, the existing ones require refinement to elevate Qortex’s pitch:
In the teardown ahead, we’ll explore three areas where Qortex could enhance or modify its pitch with its complete pitch deck!
